While there are many ways to create a steady flow of referrals, one thing is certain: Prior to receiving a solid ‘word of mouth’ referral, the establishment of a relationship between you and your customer/client/patient is more crucial than you think. This isn’t simply about knowing your customer/ client/patient by first name, or even […]
Tag: Business
First Impressions
I am often stunned by what I hear coming from the mouths of business owners as it relates to their personal website. I’ve heard things like: “Something is better than nothing”, or “My brother in law did that site for me and it looks fine”, or my personal favorite “I get all my business from […]
Staff Performance
Over the years I have had the opportunity to be involved in the process of staffing various businesses throughout the country. From dental practices to beverage supply manufacturers I have covered a vast territory and have had great success with helping various business / practice owners from Portland, ME. to Portland, OR. I have been […]
Visibility
As a race of humans we have become one that will almost always choose convenience over quality. We will sooner refer to a company’s Google, Yahoo, or Bing business listing for reviews than actually getting out of our cars to check a business out on foot. It is one of many reasons your online image […]
Public Relations Precedes Marketing
As business owners we are approached on a daily basis by those who wish to sell us marketing and promotional services. It is often difficult to decide which of these services will be the most effective and reap the greatest reward. After all, there is a lot of transparency to SEO and often times a […]